The $1.00 offer is an introductory offer that enables you to join Coach Yourself to Success Online and check out us out without risk for the first 7 days. This is definitely not a scam. I've spent years developing a very carefully constructed program designed to give you great results with minimal time and effort on your part. For a small investment of $19.95 a month, charged automatically after the first 7 days for $1.00, you have access to this powerful life coaching program. You have nothing to lose and a life you love to gain! And of course, you can always cancel at any time for any reason.